Get free music students with one simple change in your content
So you're looking for more music students for your coaching business - free music students preferably without having to spend thousands of dollars on paid ads (you're trying to run your coaching business at a profit after all, right?
I'm going to show you how to get exponential free music students for your coaching business. It won't cost you a cent, and best of all, the students you find are going to be DESPERATE to work with you specifically.
First up, we've got to work out exactly WHO your students are.
I'm not talking about your current students - I'm talking about your IDEAL students.
If you teach classical piano to students over 40, then that's who your ideal student is going to be.
If you teach rock singing to native French speakers, then that's your ideal student.
The more specific you are about the best experience you're going to have teaching this student - both from your own and also your student's perspective. Basically, who can you help in the most effective way to really support them through their goals?
Once you know who this is, you can start speaking to them directly in your content.
Instead of being general "okay, this is a C chord on the piano" - you're going to get anyone and everyone coming your way with a general content approach like this - aka, the students you get are just going to be a bad fit. If you're a classical teacher you're going to get pop students, and if you're a rock guitarist, you're going to get campfire songs.
That comes from personal experience - general content will draw vague students to your business because your message is vague.
However, if you speak on a primal level to your ideal student "okay, if you're a classical piano player who's struggling with these 3 modes and inversions, then this video is specifically for you"
Sure, you'll alienate the casual viewer, but you're going to reach through the screen and grab this specific student by the collar and shake them to their core.
"Holy crap, he's speaking to me personally??"
"Wow, that's my story exactly!!"
These are literal comments I've had on my coaching channel - my viewers often feel like I'm speaking to them personally, because I speak in such a personal way and speak to such a niche that when I hit the nail on the head - these students simply can't tear themselves away from my content, and when they come to work with me, they simply cannot say no to the juicy, incredibly valuable coaching offer that I make them.
The students goal and experience is aligned with my content, and my content is aligned with both their goals and my unique expertise.
It's the holy triad of content creation.
If you want free music students for your coaching studio, you first need to identify exactly WHO your ideal students are, and then you simply need to start speaking directly to these people exclusively.
The final step here is to offer a results based program to them based off their specific needs rather than generic hourly coaching - this will ultimately take time out of the coaching equation for you except for times where your specific, unique, niche expertise is required, and you'll be paid appropriately for the incredible results that only you can provide to your students.
It all starts with regular, engaging, entertaining and educational content.
Now, the problem here is creating engaging, regular content that keeps your prospective students enthralled and hanging off your every word, and ultimately becoming desperate to work with you.
This was a huge hurdle for me personally until I started implementing the simple Family Tree Content System which turns one content into a whole month of scheduled content.
Imagine creating one YouTube video that then stems out into 30 other pieces of content in a month, all supporting that root content again and again again.
Using this approach, I'm STILL getting students from content I made 3, 4 even 5 years ago - it's the gift that keeps giving.
Hit the link below to learn exactly how I use the Family Tree Content System to create regular engaging content that keeps my prospects and students hanging off my every word.
The SLOW BURN content system
Struggling to create enough valuable content for your followers/content that converts your followers into real students? Hit this link to learn the Slow Burn Content System that turns one post/content/video into 10x juicy pieces of content that drive engagement, education and entertainment.
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